Blog
How to Write Headlines Your Customers Can’t Resist Clicking
The best headlines serve as a promise to the reader about what they’ll get for their time. Never forget that a great headline acts like a bargain:
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Watch Out for These 6 Mistakes When Hiring a Blog Writer
Many business owners commit hefty mistakes when offering someone the chance to take the reins on their business blog. Here are six of the biggest o
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5 Reasons Why Your Social Media Campaign is Failing
Having a social media account means nothing if you aren't using it correctly. You need a strong social media campaign to reach and connect with use
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How to Launch a Successful SEO Campaign
While online presence can be shaped to help small businesses, too many companies just read more
5 Signs Your Business Needs to Hire Expert SEO Services
There are many reasons a business doesn't want to hire an expert SEO service. The excuses range from "we can do it ourselves" to "I can't afford to hi
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5 Major Digital Marketing Trends for 2018
This year, spending on digital ads will exceed read more
7 Reasons Why You Need an SEO Audit of Your Website and How to Do It
An SEO audit is a tool used to determine where a website stands in terms of getting ranked and found online. The audit results can reveal strengths an
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The Difference between White Hat SEO and Black Hat SEO
Search Engine Optimization is necessary if you want to rise in the Search Engine Results Pages (SERPs) and attract visitors to your website. There are
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Micro Moments and Online Marketing
Yes, your cell phone is attached to your hip; many times, literally! Some of us (ahem – I don’t relate at all) actually experience anxiet
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Using Video in Your SEO Strategy
By now you should realize that fresh and relevant content on your website, blogs and social media posts is critical to your SEO. It needs to be intere
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Google Posts – Another Great Benefit of Google My Business!
If you’re a small business, you know by now (hopefully!) that having an account on Google My Business is a must for a successful online presence. Pl
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Do Online Reviews Really Impact SEO?
The short answer is, YES! Reviews will not only impact your business by reflecting what others’ opinions are, but Google and other search engines us
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Changes to Online Ads and Web Browsing in 2018… What It Means for Your Small Biz
Starting in 2018, Google will be implementing an ad filter on its Chrome browser. That may have you wondering why would the biggest online advertiser
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How to Create an Effective Content Marketing Strategy
You’ve likely heard the term “content marketing” thrown around. Perhaps your team is even engaging in it… but do you really know what it is an
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6 Ways to Optimize Your Google My Business Page
A Google My Business (GMB) profile is essential for local SEO. It’s free and will enable you to appea
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Inbound Marketing – Is It Right for Your Business?
When you decide to invest in marketing for your business, your goal is to generate leads and acquire more customers. There used to be a set way of doi
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Local SEO for Local Businesses
What’s your day like? If you’re like most people, you’re constantly on the go… driving to and from work, school or appointments. Remember the
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Mobile SEO—It IS Different
Why is everybody constantly on their smart phones? Are they texting, browsing social media, Snap Chatting? Are they searching for a nearby restaurant
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How Visual Content Boosts Social Media Marketing
Want to capture people’s attention on social media? Make sure you’re using visual content (buh-bye text-only posts). Since most people are visu
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5 Things NOT to Have on Your Website
We’ve all visited websites that for one reason or another just turned us off. It could be an immediate dislike or a gradual disappointment. The resu
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